United Nations Road Safety Week campaign calls on companies to #SpeakUp for road safety to help save lives.


Companies across New Zealand will be calling for safe roads, vehicles and drivers as part of Road Safety Week 2019 (6-12 May), to help reduce the number of deaths and serious injuries on roads.


This year Road Safety Week NZ coincides with the UN’s Global Road Safety Week and has the same theme, Save Lives #SpeakUp. The global week calls for further leadership in road safety from governments to reduce road trauma and calls on everyone to #SpeakUp about local issues that affect their community.


After a horrific start to the year on the roads, with the worst April in a decade, Brake, the road safety charity, which coordinates the week in NZ, says much more work is needed to reduce the number of deaths and serious injuries on our roads, and this event and campaign provides an opportunity for communities, organisations and individuals to #SpeakUp about issues that affect them.


The week is supported by the Associate Minister of Transport, Julie Anne Genter who says: “The number of deaths on our roads is simply heartbreaking and I want to support this year’s Road Safety Week theme of Save Lives, #SpeakUp. It’s really important that we all speak up about road safety, whether it’s at a personal or professional level. For instance, last year nearly a quarter (23% / 63 people) of all passenger vehicle fatalities involved people not wearing a seat belt.  So if you’re with someone who’s not buckled up – speak up to them about it. In my role as Minister with responsibility for road safety, speaking up and delivering road safety outcomes that reduce, or eliminate, the number of lives lost or seriously injured in road crashes is the primary goal for me.”


Caroline Perry, Brake’s NZ director, said: “Every year families suffer the devastating consequences of crashes on our roads. There is a lot of work to do to reduce those deaths and serious injuries and we all need to speak up and make a difference. People make mistakes on roads, but those mistakes shouldn’t result in death or serious injury. Others take unacceptable risks and put innocent lives in danger. We’re urging everyone to speak up for road safety. Speak up for safe roads, safe speed limits, safe vehicles and safe drivers. No loss of life is acceptable on our roads. Join in with Road Safety Week and #SpeakUp about the issues that matter to you and your community.”



To find out more or take part in Road Safety Week, go to www.roadsafetyweek.org.nz.

Posted on Thursday 9th May 2019

Speak up and Save Lives



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