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Two months …. two records

Two months …. two records

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New Zealand’s new heavy truck market continued at recordbreaking levels in February – albeit only narrowly.

New truck registrations for the month in the overall market (all trucks above a 4.5-tonne GVM) totalled 389….just six more than the same month last year, which was the previous February alltime best.



On top of a recordbreaking January, the February regos guaranteed another record – the 805 2019 sales to the end of February easily beating the 721 for the first two months of 2018.

NZ Transport Agency registration statistics, analysed by industry consultant Robin Yates’ Marketing Hand, show that the heavy trailer market couldn’t follow up its record January with an alltime best February: With 107 registrations it fell short of February 2018’s record by 14. 

The 218 trailers registered in the first two months of this year amounted to five less than last year’s record for the first two months of the year.

In the overall heavy truck market (4.5t to maximum GVM), Isuzu – with 187 YTD and 93 for February – made its best start to a sales year since 2015, claiming a 23.2% market share. 

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New Zealand’s new heavy truck market continued at recordbreaking levels in February – albeit only narrowly.

New truck registrations for the month in the overall market (all trucks above a 4.5-tonne GVM) totalled 389….just six more than the same month last year, which was the previous February alltime best.

On top of a recordbreaking January, the February regos guaranteed another record – the 805 2019 sales to the end of February easily beating the 721 for the first two months of 2018.

NZ Transport Agency registration statistics, analysed by industry consultant Robin Yates’ Marketing Hand, show that the heavy trailer market couldn’t follow up its record January with an alltime best February: With 107 registrations it fell short of February 2018’s record by 14. 

The 218 trailers registered in the first two months of this year amounted to five less than last year’s record for the first two months of the year.

In the overall heavy truck market (4.5t to maximum GVM), Isuzu – with 187 YTD and 93 for February – made its best start to a sales year since 2015, claiming a 23.2% market share. 

FUSO (140/71) was firmly in the No. 2 spot, followed by Hino (103/50) and Volvo (69/19) – the latter making its best start to a year in over a decade.

Kenworth (50/28) overtook stablemate DAF (41/13), while Mercedes-Benz (37/23) also improved one spot, to seventh, at the cost of UD (35/18). MAN (31/17) lost a place and Iveco (30/16) dropped two. Scania (20/10) held 11th, while Sinotruk (12/6) edged ahead of Mack (11/5).

In the 3.5-4.5t GVM crossover segment, Fiat (37/16) consolidated its lead. Way behind, Mercedes-Benz (10/8) advanced three places, while Chevrolet (9/5) held third. 

In the 4.5-7.5t segment, FUSO (55/24) took the lead from Isuzu (39/24), with Iveco (19/12) retaining third. Mercedes-Benz (15/8) lost one place, Hino (13/7) retained fifth and Volkswagen (8/7) climbed two places. Hyundai (6/4) retained seventh, while both Foton (5/2) and Fiat (3/2) lost ground.

In the 7.5-15t class, Isuzu (93/44) continued to open up a huge lead – to the extent that its registrations for the first two months total more than those of its seven competitors in the segment…combined!

The also-rans were FUSO (34/18), Hino (33/19), UD (6/4), Iveco (4/1), Mercedes-Benz (3/2), DAF (2/0) and Foton (1/0).

Hino extended its lead in the 15-20.5t category, with six sales taking its total to 16. Next were UD (10/6), FUSO (8/3) and Isuzu (7/6). Scania and Sinotruk (both on 2/1) followed, trailed by DAF, Iveco and Mercedes-Benz (all joining the class, with one registration apiece).

In the tiny 20.5-23t division, for the first time in 16 years Hino is not leading: It had posted two sales YTD to FUSO’s four.

While Volvo’s great start to the year in the 23t to max GVM premier division slowed in February, its 19 registrations for the month were still enough to see it retain the lead, with 69 sales YTD. 

Kenworth did best of all in February with 28 registrations, taking its YTD total to 50 – leapfrogging it past Isuzu (48/19) and stablemate DAF (38/12). FUSO (39/23) improved from sixth to fourth-equal with Hino (39/17). Behind sixth-placed DAF were MAN (31/17), UD (19/8), Mercedes-Benz (18/12) and Scania (18/9). Mack (11/5) and Sinotruk (10/5) lost a place apiece.

In the heavy trailer market, No. 1 Patchell (28/12) was pipped by Roadmaster (22/13), but retained a clear YTD lead. TMC (20/8) dropped one spot to third, ahead of an improving MTE (18/11), which gained three places.

Domett (17/8) dropped from third-equal to fifth, ahead of Transport Trailers (15/7), Fruehauf (11/2) – down four spots – and Jackson and TES (7/3 apiece)…these two joined in 8th-equal by Transfleet (7/5), which was up four places. 

Yates notes that “one brand noticeable by its absence so far is MaxiCUBE,” which ranked 8th in trailer sales in 2018.      


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